Social Media Trends for 2017
Whilst we focus a lot on our core business of SEO here at Digital Hothouse, we never look at one thing in isolation. Between us, we have over 25 years’ experience in the sector covering all aspects of digital marketing which helps us to provide a more holistic approach for our clients. One area that we have seen a huge growth in over the past couple of years is companies, specifically in New Zealand, investing more time and money into managing their social media platforms effectively, and with good reason. Smart Insights reported in January of this year that of the world’s population of 7.395 billion, there are now 2.307 billion active social media users, a growth of 10% from 2015. In the Asia-Pacific region where New Zealand sits, the growth rate was up 14%…