Let’s not beat around the bush. Local SEO is hard.
If you represent a business in a large city and you’re aiming for a Top 3 maps business listing (Snack Pack), then it’s even harder.
You can spend many stressful hours tailoring every little aspect of your site, trying to achieve this and lose sanity along the way wondering where you’ve gone wrong.
It can be a very lonely place.
An important thing to do to retain your sanity is to be realistic and confront a few honest truths.
One of those truths is that no one knows with full certainty, how or who will make it into the coveted Snack Pack for any given search query. Not the best SEO Specialists, not the people working at Google. I’m not even convinced Google itself has any idea before the results page is produced.
There’s a big difference between writing a blog with SEO in mind and launching a new product page that’s optimised for SEO. But with these 10 eCommerce SEO tips, you can get yourself ranking higher and higher.
Managing an eCommerce site can be difficult. With so many pages to look after, update and optimise, it can be tricky to know where to start. Whilst there is a lot of general SEO advice out there, we wanted to provide some specific eCommerce SEO tips, designed to maximise the optimisation of your online store, to help you drive more organic traffic for more conversions. Here are ten eCommerce specific SEO tips that will help you to optimise your site and start seeing some serious results:
We know that Google’s mobile-first index is coming. As is the norm with Google, we’re just not sure when. At the SMX Advanced conference in Seattle back in June, Gary Illyes said the launch will probably be in early 2018.
But we can expect a fairly soft roll out on this one, and it’s also likely that Google will be providing webmasters with a lot of guidance, as this is a huge move with the potential to create havoc for a lot of great websites if they get it wrong.
With that timeline in mind, there are things you can do now to make sure you are ready for the switch to the mobile-first index. We’re going to assume that you either have a dedicated mobile (m.) website or, better still, a responsive site. If not, you might want to get that sorted out before you continue…
